Products You Can Believe In
Limited Brands is a values-based company. Our mission is to make our customers feel sexy, sophisticated and forever young. We acknowledge our responsibility to deliver on this promise by providing high-quality, safe and effective products in all of our brands, including Victoria’s Secret, Bath & Body Works, PINK, Henri Bendel and La Senza.
While Limited Brands offers a broad array of products ranging from top-selling perfumes (Bath & Body Works and Victoria’s Secret) to fun collegiate dorm wear (Victoria’s Secret PINK), we apply the same, disciplined approach to all of our products when it comes to quality and protecting our customers.
As a retailer, Limited Brands contracts with manufacturers throughout the world to make our merchandise. Vendors are selected based on their ability and commitment to meet our safety and quality standards, as well as follow our strict ethical, labor and environmental standards. Once contracted, our internal experts work with vendors to certify compliance with our strict quality standards and sourcing policies in an ongoing basis.