Victoria's Secret: One Powerful Brand, Three Enticing Experiences.
Victoria’s Secret
Our full assortment Victoria’s Secret stores first launched outside the United States in 2010 in Canada. These stores were just the beginning of our introduction of the sexy sophisticated brand to the rest of the world. In summer 2012, we opened our first stores in London, unveiling our 22,000-square-foot world flagship store on the renowned New Bond Street and in Westfield Stratford City adjacent to the Olympic Village. As in Canada and in the United States, these stores are owned and operated by Limited Brands.
Victoria’s Secret Beauty and Accessories
Dotting the globe are our approximately 1,000-square-foot Victoria’s Secret Beauty and Accessories stores (VSBA), operated by our world-class franchise partners. This smaller concept, which started with airport travellers in mind, focuses on our award-winning beauty brands and exclusive accessories. Locations now include both airports and malls throughout the world.
PINK
Our customers in Canada and the U.K. are enjoying our popular collegiate line, PINK, which is available in most full assortment Victoria’s Secret stores and several freestanding PINK stores (similar to those in the United States), owned and operated by Limited Brands.
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Bath & Body Works: Making Fragrance Fun!
Bath & Body Works
In 2008, the brand first was extended to Canada and has since then been expanding around the globe, treating customers to the delightful scents of Bath & Body Works personal care and home fragrance products. Bath & Body Works stores in Canada are owned and operated by Limited Brands, while stores operating in other parts of the world are franchised.
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La Senza: Fun & Flirty Lingerista Destination
La Senza
Our fun, flirty lingerie brand is known throughout the world. La Senza stores in Canada, where the brand was founded, continue to be company owned and operated. In addition, franchise partners continue to celebrate the young, sexy, and value-oriented brand with new openings around the globe.
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